Why human-centered approach of strategic boutique consulting is disruptive?
What if there was a way for you to create extraordinary customer experiences, innovative products, or services? Trust me. I am not talking about slow incremental improvements; I am talking about some real disruptive progress.
Nobody’s going to judge you if you’re a bit skeptical. Understandably, there are many consultants or ‘so-called’ business pundits that would try to entice you with some motivating terms. They know how to charm you into getting something you never wanted in the first place.
Rather than beating around the bushes, I am going to tell you how you can make a better choice for your business. Because good decision making is the key to a successful business, right?
There are two types of consulting firms: the typical, non-traditional ones which you would find in abundance and then comes boutique consulting “the business designer” that promote out-of-the-box thinking.
Traditional Consulting Firms
Traditional consulting firms are good. There are plenty of them in the market and they can give you insights into the industry that have proven to work and provide some level of returns. Traditional consulting firms are those that have a pre-defined formula of working. They can sell their services on the conceptual level. This is not a sales tactic in any way but offers a significant level of value to the customers, especially the ones afraid to be disruptive.
They have well-documented results for the same type of clients. They have a bigger team and can immediately start with you as their strategies are pre-worked, non-personalized, and all in all, traditional.
Organizations choose traditional consulting firms based on their brand authority in the market which gives business managers and owners a sense of security.
Boutique Consulting Firms “The Business Designer”
A boutique firm has a very dynamic way of working. They maintain their quality of services but never take the same route over and over. Their way of working is customized and tailor-made to the needs of specific clients.
These types of consulting firms usually undertake the Design Thinking, Design Sprint and Agile Development approaches to help organizations and corporations be more practical, innovative, and do more and talk less. They refrain from doing what traditional consulting firms do.
The biggest value for boutique consulting firms is that they design their approach according to the specific requirement of their clients. For them, each client is different and has a different vision for the company and, therefore, should be treated as such. This is how God intended things to be.
Now let’s talk about the team. In a business design firm, the teams are more enthusiastic, and they keep pushing the boundaries and breaking the norms, in short, being DISRUPTIVE. Individuals in the teams are more agile and strive towards getting quick results and better responses.
The aim is to find the right problem and address it with the proper solution, making it more client-friendly, easy to be absorbed and accepted. A boutique firm is very flexible unlike the traditional firms that are serious, in-suits and over-the-top idealistic.
Boutique Consulting Firms don’t just make you competitive. They help you create a league of your own
Human-centered Approach
First things first: it doesn’t matter what kind of business you own or who you work for, what matters is the decision-making process. Product or service design should always undertake a human-centered approach. Why? Because organizations are serving people that have different needs. Without understanding human psychology and undertaking a human-centered approach, companies are destined to doom.
Ask yourself, what is the one thing customers crave the most? Happiness. Now, of course, happiness is a difficult thing to measure but it is something that is also highly evident.
Boutique consulting firms realize that understanding the cultural elements of the customer and trying to give them an overall satisfaction matters the most. People like to own services and products that can help them feel better about themselves and increases their standards of living.
A human-centered approach helps organizations grow and innovate. It develops a deeper understanding of both the business and the customer. Design thinking is used in such a case to break out of the norm and drive more value for the customer.
At its core, the human-centered approach is about bringing customers’, more importantly, the human perspective to the organization’s core.
Are Boutique Consulting Firms the right way to go?
Organizations are more than just corporate entities, and in a boutique firm, there is major emphasis paid on the human element. They don’t apply bookish theories on living beings. A traditional consulting firm will always take a conventional approach that is not effective, not efficient and VERY Expensive.
Final Word
A business design firm will take less road traveled. The approach is more human-centered, ensuring that the service you get is less expensive, highly efficient and immensely effective, at the very least.
Organizations need to understand the needs of the community to make their services more efficient. Boutique consultancies are all about making professional proactive rather than being reactive. It empowers the employees towards self-evaluation and understands how they can improve.
If you are looking to break out of the traditional norms and be disruptive in today’s competitive business environment, then feel free to contact us at any time, need to learn more about our services and out of box approach please visit our service portfolio.
